The LoyaltyLion alternative built for the counter
LoyaltyLion is engineered for Shopify Plus enterprises. If you're a single shop or a small chain that wants a wallet stamp card, you're not their market — and you shouldn't pay their prices.
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Why merchants switch
Three reasons shops leave LoyaltyLion
$29 vs $159 entry
LoyaltyLion's Small Business tier starts at $159/mo, then jumps to $399 and $699+. Loop Customer's Local plan is $29/mo, and the free tier is genuinely free.
Wallet stamp cards, not Shopify-only widgets
LoyaltyLion is a Shopify storefront widget. Loop Customer is a wallet pass and a QR — it works at the counter, on a receipt, on a sticker, with no platform dependency.
Launch in 60 seconds, not a 6-week onboarding
LoyaltyLion enterprise sales cycles run weeks. Loop Customer's onboarding is a 5-minute wizard you can complete on a phone.
Feature comparison
Loop Customer vs LoyaltyLion, row by row
Honest scorecard — where we win, where it's a tie, and where LoyaltyLion still has the edge.
Starting price
Loop wins- Loop Customer
- $0 Free Forever / $29 Local
- LoyaltyLion
- $159/mo Small Business tier
Time to first live program
Loop wins- Loop Customer
- Under 5 minutes self-serve
- LoyaltyLion
- Enterprise onboarding, days to weeks
Apple + Google Wallet passes
Loop wins- Loop Customer
- Native
- LoyaltyLion
- Not a core surface
Offline / counter use
Loop wins- Loop Customer
- Designed for it
- LoyaltyLion
- Not the target customer
Enterprise DTC segmentation + reviews integration
They win- Loop Customer
- Lightweight reporting only
- LoyaltyLion
- Deep — built for Shopify Plus brands
What LoyaltyLion does better
LoyaltyLion is the right tool for an enterprise DTC ecommerce brand on Shopify Plus running deep customer segmentation, points tiers, refer-a-friend mechanics, and reviews integration. Their account management, customer success, and integration depth with Klaviyo, Gorgias and the Shopify Plus app ecosystem are mature in a way Loop Customer isn't trying to match. If you're spending $100k/mo on Meta ads, LoyaltyLion is the loyalty layer that fits.
Migration
Switch from LoyaltyLion in 60 seconds
Your customers don't have to re-enrol — we match on email so their stamp history carries over.
- 1
Export your LoyaltyLion member data via their Admin → Members → Export.
- 2
Upload the CSV during Loop Customer onboarding — existing members are matched by email and keep their visit history.
- 3
Print Loop's free QR poster for your counter. Keep LoyaltyLion running on Shopify if you still need it for the online points programme.
Pricing at a glance
What you'll actually pay
LoyaltyLion entry
$159/mo Small Business tier
No permanent free tier — trial only.
Loop Customer
Free Forever (single counter) + $29/mo Local
Free forever for a single counter. No credit card to start.
See full pricingFAQ
Questions about switching from LoyaltyLion
Can I migrate my LoyaltyLion member data to Loop Customer?
Yes. Export from LoyaltyLion's Admin (Members → Export to CSV) and upload during Loop Customer onboarding. We match on email so existing customers keep their visit/stamp history rather than starting over.
Does Loop Customer integrate with my Shopify store?
Loop Customer runs alongside Shopify rather than as a Shopify app. Customers scan a QR (on the receipt or counter) and the pass goes straight into Apple or Google Wallet — no Shopify theme edit or app install required.
Should I replace LoyaltyLion or run both?
Many merchants run both: LoyaltyLion online, Loop Customer at the counter. LoyaltyLion's online segmentation engine and Loop's wallet stamp card cover different surfaces. Replace LoyaltyLion only if you don't need their depth on the online side.
I'm not on Shopify Plus — am I LoyaltyLion's customer?
Honestly, you're probably not. LoyaltyLion's $159+ pricing assumes Shopify Plus-tier revenue. If you're a single shop or a small chain, Loop Customer's $29/mo Local tier is a much closer fit.
Do you support the same kinds of campaigns LoyaltyLion does?
For wallet stamp cards, push notifications, and seasonal bonuses — yes. For the deep ecommerce points-and-tiers engine LoyaltyLion runs, no, that's not what we're building.
Keep reading
Deeper dives on the same topic
Ready to ditch LoyaltyLion?
Start free in 60 seconds. Your customers keep their stamps. Your bill goes down.